Coca cola first to feature first gay family in Super Bowl Ad

The hashtag #AmericaIsBeautiful went trending on Twitter shortly after the spot aired. Gay rights organization GLAAD praised the ad, calling it "a step forward for the advertising industry." Coke has been under fire for its marketing lately. A social marketing effort that allowed customers to give each other digital coke bottles with words written on them backfired after the site wouldn't allow users to put the word "gay" on them. The beverage maker has also been criticized for sponsoring the 2014 Olympics because the host country, Russia, in 2013 passed a law banning "the distribution of "propaganda of non-traditional sexual relations" to minors "Coca-Cola has demonstrated to corporate America that being LGBT-inclusive is good business, but as the world turns its attention to Sochi for the 2014 Winter Olympics, it's time for sponsors of the Olympics like Coca-Cola to show the whole world how beautiful LGBT families are," said GLAAD President and CEO Sarah Kate Ellis in a statement after the ad aired. Article: www.nbcnews.com 3rd February 2013